West Ham United Vs Cardiff City | English Championship League

West Ham United Vs Cardiff City | English Championship League
The Football League Championship (often referred to as The Championship for short, or the Npower Championship for sponsorship reasons) is the highest division of The Football League and second-highest division overall in the English football league system after the Premier League.The Football League Championship was introduced for the 2004–05 season, having been previously known as the Football League First Division. According to Deloitte, in the 2004–05 season it was the wealthiest non-top flight football division in the world, and the sixth richest division in Europe

From 2009–2012 Sky Sports have the rights to broadcast 65 live matches, live coverage of both legs of both play off semi finals and the play off final live. The BBC has the rights to show 10 first choice live games for the regular season as well as the rights to show a highlight show. The deal is on a three year contract and is worth £264m that will mostly be paid by Sky. Sky Sports will then take exclusive live rights to the Football League from 2013, having signed a three-year deal worth £195m, representing a 26% reduction in revenue from the previous joint deal between Sky and BBC. The new deal will include 75 live league games, all the play-off matches, 15 League Cup ties (including both semi-finals and the final) and selected Johnstone's Paint Trophy matches. Sky will also have highlights packages, with the free-to-air rights yet to be decided.
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